Yesterday a new fashion smart phone app was presented in Madrid at the modeling agency Parallele.
It is the first app that combines catwalk designs you can purchase through a phone app. From the catwalk to your home via your mobile phone.
With this app you can be at the fashion show, and purchase items on display.
Fashion items will be available through the app in the days the following the shows.
The app can be rented by the day, week or season and personalized with your company’s image.